July 15, 2021

Vote for the Tonight Show’s Annual Summer Reads Book Club Selection

The Tonight Show announced a selection of titles for the 2021 #FallonSummerReads book. The books are: Everyone is invited to cast a vote for a book, and the winner will be announced on the show on Monday July 19th. The Tonight Show’s Jimmy Fallon will read the chosen book, inviting viewers to read along with him. The deadline to cast your vote for the official Summer Read is Sunday July 18th. Today In Books Newsletter Sign up to Today In Books to receive daily news and miscellany from the world of books. Thank you for signing up! Keep an eye...

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Bernette Ford, who made children’s books more diverse, dies at 70

Jul 15 2021 Bernette G. Ford, who as an author and editor was a leading advocate of making children’s books more diverse and making sure that people of color had opportunities to write and illustrate them, died on June 20 at her home in Brooklyn. She was 70. Ms. Ford, whose résumé included vice presidencies at Grosset & Dunlap and then at Scholastic Books, where she founded the Cartwheel imprint in 1991, was among the first Black executives at a major children’s book publisher. In 2002 she formed her own company, Color-Bridge Books, which consulted on and packaged a range...

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5 Things Book Marketing Can’t Fix: Book Marketing Podcast Recap

Reading Time: 3 minutes5 Things Book Marketing Alone Can’t Fix For You, is a recap of “10 Things Book Marketing Can’t Fix,” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this important topic for authors trying to figure out the ins and outs of marketing, so be sure to download and listen to the show for all the details, recommendations and considerations! Book marketing can’t fix everything — certain things need to be in order before even considering marketing your book. Your author platform, though a part of marketing,...

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5 things book marketing alone can’t fix for you (book marketing podcast)

Reading Time: 3 minutes5 Things Book Marketing Alone Can’t Fix For You, is a recap of “10 Things Book Marketing Can’t Fix,” a recent episode on our Book Marketing Tips & Author Success podcast.We delve deeper into our discussion about this important topic for authors trying to figure out the ins and outs of marketing, so be sure to download and listen to the show for all the details, recommendations and considerations! Book marketing can’t fix everything — certain things need to be in order before even considering marketing your book. Your author platform, though a part of marketing, is...

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