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Thích Nhất Hạnh, Buddhist Monk, Activist, and Author, Dies at 95

Thích Nhất Hạnh, Buddhist Monk, Activist, and Author, Dies at 95

Beloved Buddist monk, peace activist, and prolific spiritual author Thích Nhất Hạnh died at exactly midnight January 22, 2022, at the Từ Hiếu Temple in Huế, Vietnam. He was 95 years old. Nhất Hạnh, born in Vietnam, founded the Plum Village Tradition, the inspiration for engaged Buddhism. That term was coined by Nhất Hạnh in his book Vietnam: Lotus in a Sea of Fire. This socially-engaged Buddhism, which encourages an individual’s role in creating change, was the core of Nhất Hạnh’s life. He advocated for nonviolent solutions to conflict and ethical treatment toward animals, among other ecological and humanitarian efforts....

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The 5 Best Book Marketing Questions to Ask a Publicity Company

The 5 Best Book Marketing Questions to Ask a Publicity Company

Reading Time: 4 minutesI can tell you very honestly that the best book marketing campaigns are created and executed when the author, and the marketing team, are all on the same page about goals and expectations. Of course, your book has to be amazing, and the readers have to resonate with it – but finding those readers and making those connections is critical, and a good book marketing plan is the first step in getting to the next level with your brand. So I wanted to compile a list of 5 questions you should be asking any book publicity team...

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Little Free Library’s Action Book Club has an Environmental Theme in 2022

Little Free Library’s Action Book Club has an Environmental Theme in 2022

Since 2017, Little Free Library has run the Action Book Club, a book club where “participants read books on timely topics, engage in lively discussions, and take part in meaningful—and fun—group service projects to benefit their communities.” Participants sign up their local group, read a book on the topic, do a service project based on the theme, and then share their story online to encourage others to do the same. Action Book Club has 1,400 registered clubs and 65,000 members of all ages in 45 countries, and they’ve announced that their theme for 2022 will be In Our Nature, “honoring...

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High Plains Library District Programming Policy Welcomes Censorship

High Plains Library District Programming Policy Welcomes Censorship

“We need to remain neutral in all that we do.” Those words emerged during a long board meeting in mid-November of the High Plains Library District (HPLD) in Colorado. The Board’s focus that evening was to reevaluate and update various library policies of the district, including the Programming Policy (beginning at page 111), which hadn’t been updated since April 2015. One of the meeting attendees pointed out language in the newly updated policy that she felt was controversial (minute 50). This lead to the emphasis that libraries are neutral and should therefore not offer programming that doesn’t afford “both sides”...

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How to Sell More Books Using The Global Reading Habits of 2021

How to Sell More Books Using The Global Reading Habits of 2021

Reading Time: 2 minutesI recently came across this awesome infographic from Global English Editing from buildbookbuzz.com, and I absolutely had to share it!  As authors, we may think we have a pretty good grasp of the world’s reading habits and trends. However, some of these statistics may surprise you! Take a look and see how 2021’s reading habits can help inform your 2022 book marketing decisions. You may be thinking, “Woah, this is a lot to take in!” Well, here are some of my major takeaways. The Romance Genre Is Booming Yes, it’s true! The Romance genre is the most...

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Xiran Jay Zhao Auctions Signed Book They Sat On and Raises Over $1,000

Xiran Jay Zhao Auctions Signed Book They Sat On and Raises Over $1,000

Xiran Jay Zhao, author of the New York Times bestselling YA sci fi book Iron Widow, is well known for their social media presence, particular on TikTok. On January 8th, they posted a TikTok of themselves sitting on a “throne” made of copies of Iron Widow. Soon, they began receiving comments joking about wanting to own one of the copies they sat on. Zhao began to notice this trend: “Then I saw the same sentiment expressed multiple times across my social media platforms. That was when I was all ‘OH NO, Y’ALL NEED JESUS.’ But at the same time, I...

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Do You Want More Book Sales? It’s Time To Get To Work!

Do You Want More Book Sales? It’s Time To Get To Work!

Reading Time: 2 minutesI know it may be hard to hear, but book sales don’t happen by themselves. It takes some real work to get your book out there and seen by the right people. In the world of marketing, often, what your give is what you get. Make a Plan and Stick to It I’ve written tons of blogs about making an effective plan and how to stick to it, and I’ll link them down below in the resources section. I always say creating a plan in advance is the key to spending less time marketing, but with better...

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Americans Read Fewer Books in 2021 Than Any of the Past 30 Years

Americans Read Fewer Books in 2021 Than Any of the Past 30 Years

Gallup has just released the results of the 2021 edition of a reading survey they’ve done since 1990. Last year, U.S. Americans reported reading 12.6 books on average, down from 15.6 in 2016, and lower than any of the previous years. The percentage of respondents who said they had not read at all in the past year has stayed steady at 17%, which is about the same as it’s been since 2002, so the decline was caused by a drop in the amount of people who read more than 10 books: only 27% read more than 10, which is the...

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Poet and Civil Rights Activist Maya Angelou to Be First Black Woman on the U.S. Quarter

Poet and Civil Rights Activist Maya Angelou to Be First Black Woman on the U.S

The United States Mint has announced that Maya Angelou will be the first Black woman to be featured on the U.S. quarter. The quarter will be the first issued as part of a program called “American Women Quarters (AWQ) Program” that will honor American women’s contributions to American history. Other women to be honored in 2022 through the program are: Wilma Mankiller, Sally Ride, Anna May Wong, and Nina Otero-Warren. Mint Deputy Director Ventris C. Gibson said in a statement that “each 2022 quarter is designed to reflect the breadth and depth of accomplishments being celebrated throughout this historic coin...

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