Tag: author platform

How to Improve Your Author Platform With a Successful Newsletter

Reading Time: 4 minutesHow to Improve Your Author Platform With a Successful Newsletter is a recap of “How to Create and Maintain a Successful Newsletter,” a recent episode on our Book Marketing Tips & Author Success podcast.We delve deeper into our discussion about this important topic for authors trying to figure out the ins and outs of marketing self-published books and building their author platform, so be sure to download and listen to the show for all the details, recommendations, and considerations! One of the challenges when establishing your author platform, especially when you are self-published, is growing your followers....

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Book Marketing Plan: Your Book Promotion Mindset

Reading Time: 8 minutesSomething we rarely talk about when it comes to your book marketing plan, is our mindset. And I’m not talking about the power of positive thinking (though there’s that) or setting long and short-term goals (though that’s great, too). But rather I’m speaking about how you approach your book marketing – mentally. And by mentally, I mean all the facets that are key to your success, as well as those things that help you manage your mental energy when it comes to marketing a book. Because book publishing is awesome, but it’s a long haul. So being...

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