Tag: author tips

Book Marketing: The Number One Tip for Staying Motivated

Reading Time: 2 minutesI don’t usually post book marketing inspirational stuff, but I feel like every now and again we could all use a shot in the arm (a little vaccine pun there) of motivation. And a reminder to refocus to help us achieve our goals as a self-published author.So often we peruse social media and think: I’m not doing nearly as well as that author over there. Or: I feel like I’m a failure, my book hasn’t done as well. The truth is, most of us don’t share our failures on social media. Facebook is often a mirror of...

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How to Sell Books: Eight Critical Mistakes Authors Make

Reading Time: 6 minutesWhen it comes to how to sell books, there are a lot of things authors do right. But there are also a lot that authors do wrong. Some of this isn’t always obvious (like point #1 below on author branding), but some of it is (like getting your book edited, please).And sometimes authors make several of these mistakes, which is unfortunate. But thankfully most are fixable. 1. Not Understanding Author Branding (and why it can save you a lot of time and money) We hear the term author platform a lot and if it seems to go...

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