Tag: book marketing for self-published authors

Book Marketing: The Number One Tip for Staying Motivated

Reading Time: 2 minutesI don’t usually post book marketing inspirational stuff, but I feel like every now and again we could all use a shot in the arm (a little vaccine pun there) of motivation. And a reminder to refocus to help us achieve our goals as a self-published author.So often we peruse social media and think: I’m not doing nearly as well as that author over there. Or: I feel like I’m a failure, my book hasn’t done as well. The truth is, most of us don’t share our failures on social media. Facebook is often a mirror of...

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How to Market a Book While Keeping up With Amazon’s Recent Changes

Reading Time: 3 minutesHow to Market a Book While Keeping up With Amazon’s Recent Changes is a recap of “Changes to Amazon That Affect Your Search and Keyword Choices,” a recent episode on our Book Marketing Tips & Author Success podcast.We delve deeper into our discussion about this important topic for authors trying to figure out the ins and outs of marketing self-published books on Amazon, so be sure to download and listen to the show for all the details, recommendations, and considerations! Amazon is constantly changing and evolving – which can be good. Unless you are trying to sort...

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How to Sell Books: Eight Critical Mistakes Authors Make

Reading Time: 6 minutesWhen it comes to how to sell books, there are a lot of things authors do right. But there are also a lot that authors do wrong. Some of this isn’t always obvious (like point #1 below on author branding), but some of it is (like getting your book edited, please).And sometimes authors make several of these mistakes, which is unfortunate. But thankfully most are fixable. 1. Not Understanding Author Branding (and why it can save you a lot of time and money) We hear the term author platform a lot and if it seems to go...

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